Email design and coding has always been about the ever important call to action. While button styles have changed over the years on thing that has always remained present is the need to have text links through out the copy. Email designers, coders and the people sending the email are often putting the words “Click here” on their links. While the mistake of adding the words “Click here” into an email might be an innocent or seemingly a minor one it really is a big problem for a few reasons. Firstly it doesn’t tell anyone anything, it is a instructional command and does not give the user any information about where that click might take them. Secondly on the web…